Signal Units Involved during World War II Essay Example

Signal Units Involved during World War II Essay Example Signal Units Involved during World War II Essay Signal Units Involved during World War II Essay ATZH-LCB-B29 January 2012 SUBJECT: Chapter review of Getting the Message Through, Chapter VIII. 1. Chapter VIII is about signal units involved during World War II. Throughout each phase of the conflict, new problems and difficulties arose that could only be overcome through hard work, ingenuity and extreme bravery. The huge scope of the war on numerous continents tested the will and determination of the signal corps. 2. The first real need for signal support was hemisphere defense. This included protecting the Panama Canal from bombings, the British supply line by way of Greenland and the Japanese invasion of parts of Alaska after bombing of Pearl Harbor. They installed radar along the coasts and ran thousands of miles of wire through the frozen terrain of Alaska. On Puerto Rico, Signal Units provided aircraft warnings and communication support to help protect the Caribbean. 3. The first Signal units to actually face the enemy were in the Pacific. After the Pearl Harbor bombing, the Japanese began invading the Philippine Islands. They forced General McArthur to retreat to the Bataan Peninsula and finally Corregidor. Not all of the soldiers could get away. Lt. Gen. Wainwright was in command of the garrison and ventually moved his headquarters underground into the Malinta Tunnel. Col. Theodore Teague was commanding signal officer and once the Japanese invaded the tunnels, he ordered his signal soldiers to destroy all equipment. To keep communications going in the Philippines, the Signal Corps created the 978th Signal Service Company out of largely Filipino volunteers. They worked hand in hand with the guerilla fghters that resisted the Japanese invaders. These volunteers helped pave the way for the eventual Allied liberation of the Philippines. 4. The Signal Corps became involved in a grander scale of combat operations in North Africa. General Dwight D Eisenhower was the overall Allied Commander of invasions of Morocco, Algeria and Tunisia. His chief Signal Officer was Brig. Gen. Jerry V MateJka. The first big test was operation TORCH, in which the Signal Corp was to provide communications for the amphibious assaults. Numerous problems arose from failure to keep the sea water from damaging equipment to the equipment itself being too heavy. They eventually set up permanent ACAN stations. Another issue was the different codes and call signs used by the British Army and Navvy, Royal Air Force and the Army Air Forces. Signal soldiers had to be adaptive and learn on their feet. 5. In helping to plan the Invasion of Normandy on the European front, the Signal Corps became part ot the Services ot Supply. Brig. Gen. illi m S Rumbougn became the theaters chief signal officer. He was faced with signal planning for the largest military operation of the war. This included establishing system of priorities for telephone traffic and allocating frequencies for the 90,000 transmitters needed for the operation. He also created the Joint Assault Signal Company OASCO) to provide signal support for the amphibious assaults at Omaha and Utah beaches. Also, wenty-eight signal men from the 101st Airborne Signal Company were the first signal men to land in France. They flew in with their SCR-449 radios on gliders. Multichannel radios were first incorporated in the Normandy invasion. 6. Once Hitler committed suicide and Germany surrendered, the Signal Corps put all their resources in support of the Pacific campaign to finish off the Japanese. The jungles of the numerous islands provided many issues with radio communications. To get the message through, miles and miles of wire were run through the trees without proper equipment. The SCR 300 radio was used to communicate with aircraft or arrangement of supply drops for the advancing Allied forces. The Signal Corps had also built their own signal fleet equipped with VHF radio relay sets. Their flagship, the Apache, was specifically devoted to public relations. After the ferocious battle of Iwo Jima, the Signal Corps began planning the communications for the proposed invasion of Japan called Operation OLYMPIC. The dropping of atomic bombs on Hiroshima and Nagasaki brought the war to a quick conclusion. The Signal Corps performed their last duty by broadcasting the formal Japanese surrender proceedings aboard the USS Missouri to all the world.

Brand Identity and Content Quality

Brand Identity and Content Quality Brand Identity and Content Quality Brand Identity and Content Quality By Mark Nichol Every company is in the business of communication, and now that our society is well into the digital age, and businesses deliver their messages across multiple forms of media, it behooves them to do so with high professional standards. Two significant factors are brand identity and content quality, which are discussed in this post. The importance of brand identity is nothing new. Companies that market products have long been aware that having a consistent presentation strengthens consumer association with those products. Just as a companys line of tangible products, whether automobile or cleaning products, is consistent in terms of specifications such as appearance and labeling, so, too, should the presentation of various forms of media from a business be. Websites, YouTube channels, online and real-world slide shows, and all other forms of familiarizing current and prospective customers and clients with products and services, should present a consistent look in terms of logos, typefaces, color schemes, and so on. Many businesses, especially large, complex corporations, employ a style guide as a resource that enables employees to produce marketing materials and other information that supports brand identity. This guide is similar to (and generally incorporates) the traditional editorial style guide, which will be described below, but it includes more than that. An effective style guide includes a brand-identity section. Here, employees (and contractors who provide support services such as graphic design and copywriting) will find practical and technical information about logos and trademarks, fonts and other design specifications, and brand and product names. This resource includes everything from the appropriate size for logos (whether in English or metric units or in pixels) to the exact wording of names of products and services. This information detail specifications about various types of content: the company website, internal and external blogs, videos and slide shows, commercials (television, radio, and online), print advertising (not just in publications, but also on billboards and at mass-transit facilities and stops and on mass-transit vehicles), and so on. Also included should be specifications about conference and convention materials, including the look and feel of booths and their components (banners, panels, tabletop or countertop marketing collateral, and so on), and any other forms of presentation The level of detail should extend to how one invites recipients of an email message to reply. Sample guide text might read, â€Å"Always include the following text in an email message: ‘For more information, contact John Smith at john.smith@worldwidewickets.com, or call him at 123.456.7890.’ Always include one’s name as well as one’s email address in the sentence, write the email address in all lowercase letters, and set the parts of the phone number off with periods, not parentheses and hyphens.† The style guide will also include a discussion of voice and tone. Here, the company dictates how employees should express themselves- what degree of formality or informality is appropriate when communicating in any media. Does the company wish to convey a traditional gravitas, or a hip, conversational sensibility? Should written (or spoken) advertising content be straightforward, or is a lighter approach, perhaps one that allows for sarcasm or self-deprecation, appropriate? The style guide should make it clear how employees should communicate to customers or clients. Terminology is also an important part of the company’s style guide. Besides trademarks, brand names, and taglines, what is the vocabulary of the business? What is the jargon? Words and phrases (and acronyms and initialisms) likely to be employed in marketing efforts should be listed and defined. Those in the company who offer or exchange information, whether on the phone or in email messages, or whether in print advertising or on the home page of the company’s website, should know how they are expected to do so to most effectively reach their audience. Finally, the section should contain an editorial style guide that provides guidance on grammar, usage, and style. The branding and terminology sections will inform employees and contractors about capitalization of branding terms and industry-specific vocabulary, but the style guide will serve to remind people about whether text should include serial commas, inform them of the few exceptions when prefixes are hyphenated, admonish them to avoid scare quotes and clichà ©s, and so on. In addition, the style guide should emphasize the importance of meticulous attention to quality of content. In my experience, websites and other media produced by large corporations often are often superior in this respect to books and journalistic content in general, which is as it should be: In commerce, as in publishing, high content standards are integral in maintaining an authoritative reputation. You don’t have to be a corporate marketing director or communications manager to appreciate the importance of compiling and employing a style guide that details brand identity and champions content quality. People who operate a home business, and even bloggers and vloggers (video bloggers) can at a scaled-down level benefit from having such a resource at hand to encourage them to maintain consistency in the presentation of materials they offer to consumers and followers. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Style category, check our popular posts, or choose a related post below:How to Format a US Business LetterDeck the Halls20 Criminal Terms You Should Know